Capital Efficient. Recurring Revenue. National Scale.
We are raising $150k–$300k pre-seed to build and launch the Upstage MVP,
deliver institutional pilots, and reach seed readiness in 12–18 months.
Business Model
Enterprise-First. Capital Efficient.
Recurring revenue from institutional subscriptions, per-candidate fees, and white-label deployments. Four distinct streams from day one.
🏛
01
Institutional Subscriptions
$2,000–$10,000 per institution annually. Predictable, recurring revenue from day one.
👤
02
Per-Candidate Fees
$2–$5 per assessment session. Scales linearly with every candidate across all sectors.
🏷
03
White-Label Deployments
Branded platform licensing for large institutions and government bodies requiring custom environments.
📊
04
Analytics & Enterprise
Custom analytics packages and enterprise contracts for data-rich reporting and compliance auditing.
Financial Snapshot
Targets & Use of Funds
Key Numbers
Year 1 Revenue Target
$80k–$150k
From institutional subscriptions and per-candidate fees
Subscription Range
$2k–$10k
Per institution, annually
Per-Candidate Fee
$2–$5
Per assessment session
Use of Funds
Focused entirely on traction.
The pre-seed raise is directed at reaching revenue-generating traction — not overheads or premature scaling.
MVP build and technical infrastructure
3–5 institutional pilot deployments
Initial go-to-market: corporate & professional bodies
Core team build-out
Seed round readiness within 12–18 months
Roadmap
From MVP to National Infrastructure
Three clear phases. Each one building the foundation for the next.
0 – 6 Months
MVP & Pilots
Core engine build and testing
3–5 pilot institution deployments
Proctoring module live
Early adopter feedback loop
7 – 12 Months
Revenue Validation
First paid institutional subscriptions
$80k–$150k Year 1 target
Professional body partnerships
Product-market fit confirmation
13 – 18 Months
Scale & Seed
Seed round readiness achieved
Education sector module launch
Government pipeline engagement
National infrastructure positioning
Pre-Seed Round — Open Now
Capital to Reach Seed-Ready Traction
$150k–$300k
We are raising $150k–$300k pre-seed to build and launch the MVP, deliver
institutional pilots, and reach seed readiness within 12–18 months.
Year 1 revenue target: $80k–$150k.